Simple Online Revenue Models

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Apr 202023
 

Setting up an online business is nothing new, consider the amount of new
sites going live every day and you can be sure more than just a few of them
going to produce some type return on investment. You can increase the odds of a
positive return by selecting from a proven and simple revenue model such as
advertising banners on a
free dating site or using adsense and google on
a free realestate
site or selling a service such
SEO and development. Travel is another huge
online industry that returns commissions to website operators for traffic
referrals that convert to a booking or sale.

Retail has been established online for years now with sites like amazon.com
and the huge auction site ebay one of the biggest sites online. For the
new players to the online world there are many established sites to study and
model your web business on. Many of the hard lessons have already been learned
and a wealth of information is available for those willing to seek it out and
benefit from the experience of others.

Clearly you don’t have to have an established business to make money online,
affiliate sales make up a huge percentage of online sales with many companies
becoming specialists in this lucrative field of online enterprise. Typically a
market and a product or service will be identified and the online affiliate will
source traffic
and funnel into their own website as a conduit to the main site. The customer is
tracked along the way via a code and any purchase is tracked and credited to the
affiliate who is in turn paid a pre determined percentage of that sale.
It’s a very good system and there are thousands of niche industries now running
affiliate programs for the products and services they offer. In effect there is
something for almost everyone who has aspirations of selling to their online
audience.

Another popular method is paid banner placement on your site, you simply
charge an advertiser for the amount of impressions or click thrus on their
banner placed on your site. Selling impressions in my opinion is the least fair
with banner ads, click thru advertising represents better value for the
advertiser as they only pay when a customer has a genuine interest in the
product or service being advertised. I’ve been burned on impression advertising
before, the numbers sound impressive but if you have a product such as blue
widgets on a site where people are only looking for bright red widgets then sure
your going to get lots of impressions but not many clicks. The result is the
advertiser is not delivering value to the client and so the client only gets
caught once.

Adsense is googles way of giving back to the people! The adsense program
allows website owners to display google PPC ads on their sites and then pays
then an undisclosed percentage of the going click through price. I’ve heard of
some big cheques being written by google to their advertisers and some of the
high paying keyword industries can deliver impressive single click prices if you
have the right type of traffic. Examples include finance, medical, hosting, real
estate and travel. Be prepared to forever wonder exactly how much google is
actually making off your traffic if you adopt this model and always consider
going direct to the advertiser if you have enough traffic, you may in fact make
a lot more this way!

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9 Quick Tips To Buying A Stair Lift

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Apr 192023
 

Stair lifts provide more than just a means of getting from the downstairs floor of a house to the upstairs – they also represent mobility and independence to an ageing generation.


As time goes by, it is only natural that we find certain everyday activities, such as climbing the stairs, becoming increasingly difficult. For someone with limited mobility due to injury, disability or chronic diseases such as arthritis and angina installing a stair lift is a low-cost common sense solution.


And with today’s advanced technology nearly every home can be fitted with a stair lift, even if it has a curved staircase. Before you go ahead and purchase your stair lift make sure you use a professional and approved company with experience in this field.


Here is a quick and easy stair lift buying guide:


— If you are unsure about what kind of stair lift is suitable for your home get some independent advice from the Occupational Therapy Department of your local social services.


— Ask questions about the models that a company sells.


— Read sales literature and brochures, find out about the different brands of stair lifts and the models available.


— Get several quotes from different companies, but make sure they are for the same or ‘like for like’ models before comparing the prices.


— Make sure the quote covers the supply AND fitting of the stair lift.


— If you have a curved staircase, ask the company to assess your staircase and give you a personalised quote.


— Compare also the after sales service. What happens if your stair lift breaks down? Are you covered for repairs and maintenance or do you have to pay out extra for a service contract?


— If you are thinking of purchasing from a non-manufacturer, check that the company is an approved supplier, otherwise they may not be able to obtain spare parts.


— And never buy a stair lift from someone who tries to make you buy that day or is pushing a certain stair lift on you. Salespeople are paid to clench deals and will often discount the price heavily to secure the sale – but the model they want you to buy may not be right for you.


If you are considering having a stair lift in your home the website below contains free information and impartial advice on this topic.


You will find that installing a stair lift will give you access to the whole of your home with ease, comfort and convenience. It is also a much more cost effective when compared to the cost of converting your existing home having or having to relocate to a single storey accommodation.

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How to drive traffic to your website using funny videos

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Apr 182023
 

After a website is optimized for the search engines, some creative marketing can easily be done to help drive new traffic to your site. Many high traffic entertainment/humor websites use funny videos that are viewed for free by site visitors. In fact, many of these viral video clips that are sent around the world via e-mail originated from these websites.

The only down side to starting a funny videos site is the initial cost to build it, and ongoing update costs, coupled with the bandwidth these websites consume, which can cost between $100-$1000/month just for hosting on a dedicated server. This is because these funny videos websites have hundreds or even thousands of downloadable videos available, and every time one is viewed there is a sizable amount of bandwidth consumed.

So how do you take the idea from the funny videos platform and apply it to your own website? Webmasters can easily incorporate this creative marketing technique into their own eCommerce websites.

Think about it this way. Most eCommerce websites have one primary function: To sell a product. The key to success with an eCommerce website is to rank high in the search engines and be found by someone looking for a product. Often times when a customer visits an eCommerce site, he or she sees the same basic format. There is a nice looking home page with an overview of the company and product line, and some pictures of featured products. Then the customer can find links to other product pages as well, or do a search for a product by keyword.

But to get the customer to come back to your website and buy more products, there must be something that sets you apart from your competition. How can this be done? There are two effective methods to achieve this. In a nutshell, adding video media will bring a whole new dimension to your website to help drive new traffic and gain repeat visitors.

In the case of an entertainment website, the funny videos are the catalyst that drives the repeat traffic to the website. In the case of an eCommerce website, you can add videos to your pages that blend with the theme of a particular product.

For example, if you sell fishing gear, then you can add the funny video of the reporter in Mexico who was floating down the river, only to be repeatedly pummeled by hundreds of fish that were jumping at his spotlight into the boat. That should get a laugh from your customer, and give them something to feel good about while they are looking at your product inventory. It’s kind of like a bakery. When you walk into a bakery, you are almost always enticed to buy something. It makes you feel good. Well on the internet, you unfortunately don’t have the option of smelling what you see. But adding funny media can arouse other senses in a customer and make their shopping experience more enjoyable.

Another great way to help market your product is by creating ‘how to’ videos for your products. For example, if you sell products for sailboats, you can make a series of short ‘knot-tying’ videos, and feature a different type of video on each product page. This can be done easily with a digital camera that records video clips.

Here is how you can accomplish this:

1.First, set up an area where you camera is on a tripod or table.

2.Next, make sure you have a good backdrop for the video clips. You want to use an area that makes the action in the video stand out.

3.Then record the video. In the case of knot-tying, you can write a script before hand and narrate the video as you are tying each knot for the camera.

4.Then download your video clip to your computer. You can also modify the size of your video with any video editing shareware tool.

5.Simply upload the video clip to your website and link to it with a descriptive title. That is it.

One idea to make this effective is add one knot-tying clip to each product page. This will not only make the customer want to visit each page, but it keeps them interested in your website.

There is one more important point to consider. You must present the training clips so they are most effective. To do this, be sure and place them in a prominent area on each page so they can be seen. And add several lines of text under the video link with a description of the video and keywords that someone might find while searching. For example you can tag the video link with ‘Instructional Video On How To Tie An Angler’s Knot’.

Then lastly, you can create a separate webpage with a ‘video directory’ of all your videos. You want to also have search engine friendly keywords on this page as well. Then add a link to your directory page from your other pages, especially your index page.

These tips will help your website stand out from the competition. Simply by adding a few funny videos to your site, or some informative training videos that you can easily create from your home or office, you have added a creative marketing edge that goes beyond optimization.

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Partying With The Queen

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Apr 172023
 

Queen’ Day is the most festive occasion of the year. It is celebrated on April 30th every year. Amsterdam is particularly famous for the all-out parties that commence on that day. There is plenty of orange on this day, as it represents the House of Orange, which is the name of the current Dutch dynasty. The current monarch, Queen Beatrix, visits towns on Queen’s Day where she is received with special celebrations, often in the form of demonstrations of old-fashioned dances and crafts. What makes Queen’s Day truly unique, however, are the stalls set up by the roadside. Queen’s Day is known as a “free market” day when people sell household goods they no longer need.


Actually it is not the birthday of the current Queen, Queen Beatrix, but the birthday of her mother, Princess Juliana, who reigned from 1948 until 1980.The day is celebrated throughout the country in different ways; mostly folklore performances and flea markets. Children perform in the streets and parks, and people prefer to wear the orange colors of the “House of Orange”. In Amsterdam thousands of people go out to sell-and-buy, listen to music and dance in the streets from early in the morning until late at night. “Oranje Bitter” (an orange colored liquor) and beer are the popular drinks.


Amsterdam transforms itself into a fairground, bright orange pendants wave in the wind; choirs welcome the day; all shops are shut and all trade is unregulated the streets become a market place as attics are emptied for hidden treasures to sell.


The fun traditionally begins the evening before Queen’s Day with Koninginnacht.
In Amsterdam, the crowds gather along the waterfront by night hoping for a decent spot to watch the celebrations. Indeed, the larger the town, the larger the party and Amsterdam holds the biggest of all, with over a million people flocking to the streets. There are glorious parades, concerts, theatrical displays and street entertainment. Music is ubiquitous and ranges from the traditional to hip-hop and rock. Boats with live bands line the canal as fireworks explode into the sky. The main areas of activity in Amsterdam are Dam, Leidsestraat, Rokin and Spui. Vondelpark caters for children and bands play on Prinsengracht and Rembrandtsplein.

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How to Choose a Bean Bag Chair

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Apr 162023
 

Bean Bag Chairs are a great way to dress up any room. They are great in a child’s room as the perfect support for the video player or as a nest for the reader in your family. Bean Bag Chairs work great as extra seating in your family room, they can be easily stored in a closet and pulled out when the kids have friends over or when you host a party. Sitting in a bean bag chair is a cozy nest for your guests and is much better than sitting in a hard chair.

Bean Bag Chairs come in such a wide range of fabrics these days that they do not have to be hidden away; they can be a part of your décor. With the high quality fabric and the unique designs available choosing a Bean Bag Chair that suits your room is as simple following a few simple steps.

1. Fabric

With the wide variety of bean bags available on the market, there is a wide variety of fabrics available. Vinyl is very common in bean bag chairs, although some people feel that vinyl is too sticky and not as comfortable as cloth bean bag chairs. Vinyl is easy to wipe up and keep clean which is a definite advantage. When selecting vinyl ensure the fabric uses lead-free vinyl inks. Other bean bags come in leather, fun fur, microfibre, denim and cotton. If possible when choosing a fabric, look for a bean bag chair that has a liner so that the cover can be removed and washed periodically.

Regardless of the fabric you prefer, look for a high quality fabric. The fabric should use lead-free vinyl inks and stand up to wear and tear as they are pushed and pulled in all directions. Since they sit on the floor the fabric must be durable to ensure the bean bag lasts for many years. The seams should be double stitched with clear nylon for added strength as you do not want the bean bag chair to spring a leak. The zippers should be locking to ensure the safety of children. The zippers must be locked to keep children from being able to open the bag and ingest the fill. As well the bean bag should be double zippered to ensure the safety of the bag and to keep the fill inside the bag.

2. Size

When looking for a bean bag chair, look at the shape that best suits your needs. Bean bag chairs with a pear shaped design offer better back support because they are taller and cover more of your body. The flatter pancake shaped bean bag chair works great for two people or as a coffee table substitute. The pancake works better as a lounger than as a chair. Some bean bag chairs are designed specifically for children; they are smaller and adjust better to small bodies. Look at shape and dimensions of the chair when making your choice to ensure they meet your needs.

3. Fill

When choosing the fill for your bean bag chair look for high quality recycled polystyrene fill. You want a bean bag chair that has enough fill to offer support but enough give to be comfortable. Polystyrene fill is the best as it is soft enough to provide great comfort but is also strong enough to withstand lots of compression without losing its sponginess. For the benefit of the environment, choose 100% recycled polystyrene. When choosing fill be sure to look for polystyrene that is fire retardant or complies with flammability standards.

4. Design

The greatest thing about Bean Bag Chairs is the range of designs available for an affordable price. You can select just about any design and fabric you want and some of companies will even do custom designs for you. When designing a room in your home you can use the bean bag pattern as a guide to build the rest of the room or use the bean bag chair as a highlight. If you need to raise money for a project, have a bean bag chair customized to advertise your favorite sports team or cause. The greatest thing about customization is the sky is the limit with what you can do with a bean bag chair and the design.

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Police Force – STABBED In The Back

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Apr 152023
 

Police force – Have you ever heard that saying -Take the law into your own hands – well how very true are those words that are spoken especially if you are looking to nail a criminal.

Here in the UK, and what with today’s society as it is, we are advised not to approach the intruder in the home or argue with a mugger if accosted – well this all makes sense – but what does not make sense is, if we do not do the job ourselves then who will. If we had more law enforcement (police force) on the streets then crime prevention may uphold. We need more Bobbies on the beat to ensure our safety on the streets that we fear to tread.

However in saying that – give our police force their due – they have been running an awareness campaign on offensive weapons. 0ver the last couple of months an amnesty was issued for people to surrender in their knives, and the outcome of this campaign as the police force stated – was a proven a success. What a whole load of codswollop, try telling that to the poor unfortunate victim who lies bleeding in a pool of blood after being stabbed in the back for reasons that remain a mystery – slain by those who refused to give up their killing device.

What is it coming to when our police force have to rely upon asking for guns and knives. In contrast weapons as such should be taken from the hands of all perpetrators who maim and kill. What is the point of a police force we ask ourselves while we total up the number of bodies that lie on a cold mortuary slab?

It is because of our government – that our police force hands are tied. Certain restrictions and limitations have been imposed due to government spending (money) therefore less street patrols. Without more policing on the street then there is no safe guarantee that you may reach pension age.

Talking of money – if law and order was upheld by our police force then what would be the point of daily newspapers, for example no snippet or bulletins on abduction, a paedophile ring being busted or the reading of a rape or murder. All these penny pulling stories would be near to non existent headlines – should the police take charge of their position (Crime Prevention)

Our government needs to address this matter on a more serious note. Why are our police force fully kitted out with crime prevention objects and safety clothing like a bullet proof vest, gun, and knock out sprays, only to find themselves sitting behind a desk answering 999 calls of which they fail to attend on time because of the mounting paperwork.

The next headline you read in your daily newspaper will read, as long as those desks act as a barrier preventing the policeman from doing his job – then the criminal on the street will always roam free.

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How To Make Sure Your Website Is Up & Running With Little Or No Work

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Apr 142023
 

Once you’ve gone through the process of building your website, finding a reliable host and getting it all up and running, you will likely want to be sure it’s up and running 24 hours a day, 7 days a week.


But you probably don’t want to spend time every day checking the site to make sure it is working the way it should. After all, you have other more important work to do, right?


Unfortunately, there are a lot of things that you have no control over that can affect your website. You can run into hardware and software failures on your server, which could make your site sluggish or even unavailable.


The solution to making sure your website is up and running without spending a whole bunch of time checking it is to use a website monitoring service. These services will check your site regularly and automatically notify you if the site is down or running slower than it should.


Prices for monitoring services range anywhere from $5 to $60 per month. There are even some services that are free but the paid options offer more features and you can usually check multiple sites with the same service.


Monitoring is not continuous – they generally check your site anywhere from every 3 minutes to every hour. In most cases, the more you pay for the service the more often your site will be checked.


These monitoring services send a request to your website and then check the response time. The requests that are sent are the same requests the average browser makes when someone accesses your site, so the response time tells the monitoring service how good the site is responding to the average visitor.


Most monitoring services have servers in various places around the world so they can gauge how well your website responds to requests from different areas.


If the response code and response time are good, nothing will happen. The monitoring service simply moves on and waits until the next scheduled check. If the response is bad – too long or an error code of some sort – the monitoring service will wait for a few seconds and then check again, using a server from another location.


Depending on the service, there may be 3 or 4 of these checks done before you are alerted. If the service finds a problem, it will alert you in one (or more) of a number of ways.


They can send alerts via email (to one or more addresses) or to your cell phone or pager. You can then contact your hosting company to find out what is wrong and to get the problem fixed.


Some monitoring services can also check other parts of your website such as FTP and email.


Over a longer term, monitoring services can give you a log of the performance of your website. They can tell you things such as how often the site is unavailable every day, week or month. You can use this third-party information to demand better service from your host (or as a basis for deciding to change hosts).

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Home Based Business – Offline Marketing Strategies

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Apr 132023
 

The Internet has become the largest medium of communication; and has presented a lot of business opportunities. Online home based business owners tend to limit themselves to online marketing methods. Nevertheless, there is a huge potential to promote your home based business through some cost effective offline marketing strategies. So what are the most effective offline marketing strategies for your home based business?

1. Word of mouth in your circle of influence
Word of mouth is one of the best free advertising channels. We all have people we interact with on a daily basis, and these are potential customers. Make a list of all the people you know or interact with and how can you best tell them about your internet business. Be passionate about your internet business and always be prepared to tell someone about it when an opportunity to do so presents itself!

2. Mail-out newsletters and flyers
Mail-out newsletter or flyers can be effective if you target it to a specific ‘group’. You could create one to distribute to local day care centers just as an example – and in your newsletter or flyer, highlight the benefits of an online business to the targeted group, for example earning money at home for stay at home moms or dads. Posting your home based business URL on bulletin boards can also be effective.

3. Use and give away free branded ‘stuff’
You can promote your business by having your URL on all your stationery, all written communication and other items you can give away for free. If you want to get a lot of people to know about your home based business, you will need to come up with some creative ways of promoting your URL. You can be limited only by your imagination. Have your business cards with your home based business URL. Give them out to people you meet, leave them about where you can, such as in your local coffee shop.

4. Newspapers and magazines
Local newspapers are good for advertising your online business. Most local papers have ‘home business opportunities’ section, so you run a regular classified advert. In addition, contact your local newspaper or business-oriented magazine and let the business editor know you have a new business and web site and what you offer. Local newspapers are frequently interested in featuring local business people and their accomplishments. This is free advertising and should always be used. You can also contact your local magazine and offer to write a monthly or weekly guest column for them, and include your ‘author bio’ and home based business URL.

5. Joint ventures with offline business
You can get into a joint venture partnership with an offline business which sells a complementary product or service to your home based business. If you can identify a partner that best fit your business, this is an important offline marketing strategy that can help you succeed in your home based business by enabling you to reach potential customers that you could not reach before. As an example, if you have a website selling fitness/health products or tips, you could prepare a leaflet and make a deal with an offline local fitness/health shop where they giveaway your leaflet to their shoppers with each purchase.

The offline marketing strategies outlined above can help you grow your home based business. I have used these strategies alot and they work well. So what are you waiting for? Get out there and promote your business offline!!

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