Apr 102021

They have never been interested in others but for what they can get. The opportunity to study other cultures have presented it self severally but they were not up for it. They have written mind alteration books for their vision. It would have been ideal for them to introduce most of these books into their schools for knowledge, more researches and better appreciation of others. But hell no they were only interested in altering our mind set, artifacts and how much they can make from the unknown world.

My gratitude goes to our men and women, most of whom have lost their lives in saying the truth. Truth must prevail; I have realized danger of the silence conspiracy to erase anything African in the face of the earth. The fact that civilization of man started in African has disappeared from the pages of history books, even pyramids of Egypt to some people were built by aliens, It is too good to be African; if given a chance to recreate the map of Africa, Egypt and some part of South African will definitely be carved out of the map to serve their purpose.

There have been conflicting records of when Europeans came in contact with African Art. With due respect to our art historians who have made references to 1905 as the year of European first contact with African Art as widely documented. I beg to disagree. We should not forget the looting of Benin Art treasures. The Punitive Expedition of 1897 was a military excursion by a British force of 1,200 under Admiral Sir Harry Rawson that captured, burned, and looted the city of Benin, incidentally bringing to an end the highly sophisticated West African Kingdom of Benin.

Secondly, the Scramble for Africa (or the Rat Race for Africa) was the proliferation of conflicting European claims to African territory during the New Imperialism period, between the 1880s and the start of World War I. This era was more of art and treasures than territories. You are free to disagree. You can as well tell me of any other continent; that has suffered massive global extortion and exploitation of arts and culture. A visit to museums around the world will shade more light on this.

The earliest documented entry of a piece of African art into a European collection occurred around 1470, with a work that a Portuguese collector acquired from the kingdom of Kongo.

Please permit me to introduce the so called founder of cubism and modern art, Picasso and his rivalry and partner in plagiarism Matisse, who were first European avant-garde artist collectors of African Art. His full name was Pablo (or Pablito) Diego Jose Santiago Francisco de Paula Juan Nepomuceno Crispin Crispiniano de los Remedios Cipriano de la Santisima Trinidad Ruiz Blasco y Picasso Lopez. We know him today as simply Picasso.

Pablo was born to father, who was also an artist, known as José Ruiz y Blasco; his mother was Maria Picasso y Lopez. His earliest paintings were signed Pablo Ruiz after his father, but around 1901 he started using his mother’s name, Picasso. He studied graphics in Spain and graduated in 1900.

Pablo was among the long list of bored minds, whose art of imitation and copying couldn’t sustain. He found himself in a nasty dance of poverty and isolation because no artist would want to risk their creations with a copy artist like Picasso. Shortly after graduation He moved to France 1901 where he quickly laid his hands on African art works. In his words I do not seek. I find. You can imagine the innocent creations of African masters in the hands of a man who had copied art most of youthful age. Pablo believed that Bad artists copy. Good artists steal.

Modern art is simply a conspiracy child of racism and imperialism. The so-called founder had these to say. Today, as you know, I am famous and very rich. But when completely alone with myself, I haven’t the nerve to consider myself an artist in the great and ancient sense of the word. There have been great painters like Giotto, Titian, Rembrandt and Goya. I am only a public entertainer who has understood his time. What was his time? It was said the confession is good for the soul.

In the part 1 of this article I mentioned the conspiracy of European avant-garde artists, art collectors, art critics, art historians and imperialist to create away out of their creative drought using African Art as escape goat. The artistic elite was mainly concerned with the rejection of academic tradition. African art became a source of inspiration for these artists who were searching for systems of representation other than naturalism and illusionism. The critic front-runner of this group was the French art critic Louis Vauxcelles who coined the term Cubism after seeing the landscapes Braque had painted in 1908 at L’Estaque in emulation of Cézanne. Vauxcelles called the geometric forms in the highly abstracted works “cubes.”

Louis Vauxcelles (1870-?) was an influential French art critic. To him are attributed the terms Fauvism (1905), and cubism. Vauxcelles coined the phrase ‘les fauves’ (translated as ‘wild beasts’) to describe a circle of painters associated with Matisse as well as the audiences who criticised them (he couldn’t decide which were more arrogant).But an artist can demonstrate zero proof of his artistic ability in the context of established representative visual art, yet he could end up as a master of modern art? Tell me you smell something funny about this too.

The Cubist painters rejected their inherited concept that art should copy nature, or that they should adopt the traditional techniques of perspective, modeling, and foreshortening. They wanted instead to emphasize the two-dimensionality of the canvas. So they reduced and fractured objects into geometric forms, and then realigned these within a shallow, reliefs like space. They also used multiple or contrasting vantage points.

Louis Vauxcelles and his group were not interested in professionalism but escapism and name calling for the propagation of their supremacy vision. Pablo had them all fooled; the agony is that many are still fooled till date. I guest because of their common denominator of hate and racist drive, none really cared about the long time effect of their deceit.

In the words of Pablo the founder of your modern art; an artist must know how to convince others of the truth of his lies. The people who make art their business are mostly imposters. There is no abstract art. You must always start with something. Afterward you can remove all traces of reality. How naïve can you be, the man who had over 100 African art in his collection, copied and made money of them do not believe in abstraction.

Lets look into more facts in the part 3 coming soon.

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Apr 092021

Copyright © Robbie Fanucchi

Affiliate programs are a proven way to make income on the Internet. Affiliate programs offer beginners a way to get started. It’s perfect if you don’t have your own product to sell.

So what should you look for in choosing an affiliate program? The list below will point you in the right direction.

1. Does the affiliate program offer you a free way to join
without buying the product or service?

2. Contact other affiliates already in the program to see if
they have had any problems.

3. Is the product or service related to your target audience?

4. Can they notify you by e-mail when a sale is made?

5. Do they offer backend products so you can get repeat sales
from the same person?

6. How often will you receive a commission check?

7. Do you get credited for a sale if people come back in month
and then make a purchase.

8. Can you get around-the-clock help online or offline?

9. Do you get a large percentage of each sale as commission?

10. Do they provide you with proven sales material? (links,
banners, classified ads, sales letters etc)

11. Will they give you the leeway to create promotional ads.

12. Do they offer you access to an online sales stats page?

13. Do they use a reputable system to track your sales?

14. Does the affiliate program pay commission for sales of
people who sign up under you?

15. Can they offer customers a lot of different ordering
options, so in return you won’t lose sales.

16. Will they keep in contact with you on a regular basis by

Starting out with an affiliate program is one of the best ways to get your feet wet in Internet marketing. Remember to choose companies that fit the criteria listed above.

If you are new to making money on the Internet, try starting with a few good affiliate programs. They require little computer knowledge and can set you on the path to making extra money.

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Apr 082021

Introduction and Background

Viral marketing is the holy grail of marketing. The goal of any successful marketing campaign is to generate buzz and awareness about the product or service being offered. If done correctly, the campaign will generate expansive reach, strong brand-building, strong sales, all at a relatively low production and distribution cost.

Viral marketing can occur through many mediums, but the Internet is currently the reigning champion. Cheap resources (always-on internet access), efficiency in building contact networks (email, messengers, blogs, websites, etc.), and an abundance of new content (think Youtube.com) means that there is always something interesting and easy to share. Videos and websites are probably the most effective internet platforms for internet viral marketing.

The caveat of viral marketing is that since you are leveraging other people’s resources (their time and effort, their email lists, etc.), they will be on the lookout for signs of commercialism. A person will not spread a company’s message because there is no benefit for him. He actually suffers because he is losing credibility among friends. On the other hand, if the same person told his friends to give to an orphanage or other charity, he will be well received and appear magnanimous.

So assuming that your target viral marketer ? the person who sees your ad and must spread the advertisement to his acquaintances ? falls somewhere in between the extremes of shamelessly plugging a company and expounding upon the virtues of charity, you must balance the inherent commercialism with his desire to spread your message. You must produce something so interesting and compelling that your target marketer has no choice but to share it, marketing message payload and all.

So here is where we strike upon the most difficult challenge of creating a successful viral marketing campaign ? finding the balance of creativity and uniqueness while not diminishing the purpose of your marketing in the first place. The challenge is stiff: too commercial and it will not spread beyond the first marketer, too radical and your brand image may no longer match the content of the advertisement. However, do not despair. It has been done with impressive success, and as long as there is an audience of willing consumers, many more impressively successful campaigns will manifest.

Examples of Successful Commercial Viral Videos

The Superbowl is the largest television event in America. Every year, 40 percent of America households, or approximately 80-90 million Americans, are tuned into the Superbowl at some time. The 30 second Superbowl commercial, the most revered spot in American broadcasting, sold for a reported $2.5 million in the 2006 Superbowl.

With viral marketing, the same level audience can be reached, but at a fraction of the cost. The best viral marketing is not blasted at once to a large audience, but once seeded to a few individuals, will grow until many millions of people will have heard of it. Importantly, these people are not just receiving a television broadcast, but they are telling their friends about it, discussing it, joking about it, and making a mental impression of it. One person who tells others about a video he saw is more valuable than 10 who see your video and forget about it.

One successful viral video shows 2 men dressed in lab coats demonstrating the befuddling Diet Coke and Mentos chemical reaction. Apparently, if you drop Mentos breath mints into Diet Coke, it creates a reaction akin to mixing baking soda and vinegar. Many videos were produced, but this particular video was probably the best produced, including a musically choreographed demonstration of over 100 Diet Coke and Mentos fountains. After being featured on CNN, it was revealed that the video’s creators had already made several tens of thousands of dollars selling the advertisements at the beginning and end of the video.


The Diet Coke video is an example of how viral videos can make money. But a company that wishes to get exposure needs a different approach. One way is for the company to sponsor the creation of a new video (or the sequel of a previously popular video), and then intersperse the company’s logo and website throughout the video. A good example of this is Stride gum’s commission of “Where the Hell is Matt” ? a video that shows Matt dancing for a few seconds at dozens of places around the world, all set to funny music. The video is novel and ridiculous at the same time ? just how many airports, customs, and taxis did Matt and his crew have to go through just to shoot a few seconds of Matt’s dancing? Anyways, the video took off, and Stride cannot be disappointed with their return on investment.


However, the Matt video still only straddles the line of balancing commercialism and content. The perfect video would both integrate the company’s product with content so compelling that the commercial aspect is no longer a concern. To remove the commercial aspect would destroy the very fabric of the commercial. Below, I have included the links of 2 successfully circulated videos, one for Coca-Cola and one for Carlton Draught. These ads are classics of viral marketing because of their power, their persuasiveness, and elegance in weaving together commercialism and content.


A Case Study for Successful Web Marketing

Viral videos excite on a visual and auditory level, but have limitations in spreading your company’s message. Unless you are making a branding video, and can pull of something like Coke or Carlton Draught, the user may not even know what your company does unless he goes to your website or otherwise tries your product. A website can be a successful viral platform that not only generates visitors, but can also deliver your company’s message. In this case study, we will look at a service called AdCubes that combines all the elements of successful viral web marketing.


The first element that of a successful viral website is to have an idea that is at once unique and creative. The website must offer something the visitor and the visitor’s friends will need. In the case of the AdCubes, the product is mundane ? it is an advertisement that is sold to anybody who wishes to purchase it. However, the concept is unique. Each ad cube costs $1 more than the previous one. As more and more people visit the site, the ads become more valuable, and the price is naturally driven up by purchases made by the same visitors.

The payoff for buying an ad is huge ? the person who purchased the first ad for $1 has received hundreds of clicks for his investment. As the value of the ads increase, people will return to the site often, morbidly curious how much advertisers would pay for the same cube that others have purchased for less. Will the price top out at $100 per cube? Or will it be nearer $100,000?

The beauty of this system is that it is self-reinforcing. People will come and buy ads, and tell their friends about the site. As more and more buzz builds, traffic increases, advertisers increase, and the price of the ads increases. The increasing price drives more buzz, and eventually will garner media attention. Then when buzz is peaking, the price of ads will peak as well, driving higher and higher interest in the concept. In the end, the payoff to the site’s owners could be millions of dollars. The payoff to advertisers could be millions of impressions and thousands of clicks. The payoff to visitors would be to witness a web phenomenon in action.

Of course, there is a lot of seeding that must be done before a site can successfully become a viral property. However, once the seeding process begins, a well-planned site will grow closer and closer each day toward critical mass. Once the critical mass is satisfied, then the site truly becomes viral, growing more and more popular without any input from the creators. This process can be facilitated by improving distribution channels. In the case of AdCubes, a links page allows webmasters and blogs to easily post about the site. Each sales confirmation email also contains a request for the advertiser to tell his acquaintances about his new AdCube.

There are many approaches to making a successful viral web site, but the basics are the same. You must have compelling content, it must be accessible for free or at low cost, and it must be easy to transmit. Once the basics are in place, the only thing left is seeding the first visitors until you reach the critical mass.

Additional Successful Web Marketing



It is essential for marketers to understand viral marketing. Why spend resources on getting your company message out when you can recruit others to do it for you? You will need to have creativity in spades to find that all-compelling idea that people cannot help but spread, but find that idea, and you will be well on your way toward profiting from the holy grail of marketing.

Resources Referenced

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Apr 072021

Making money from home is not an impossible thing. EBay is the best path to make more money than you have ever imagined possible for absolutely free. There are lots and lots of other alternatives that lead to making money from home. Millions and millions of people all over the world browse the web regularly, purchasing products through the Internet at very low wholesale prices. By this action, not only the online sellers enjoy earning thousands of dollars everyday, but the purchasers also maintain business relations with the established International business houses to buy their products at wholesale rate and sell them at the retail price through eBay.

One can be utmost surprised to learn that there is Ecommerce websites available to everyone, which help the dedicated home based business personals in entering such businesses to earn money online. It would be further more surprising to know that in such cases; the seller has to incur any expense, since the company covers the total cost. Moreover, the responsibility of shipping the product falls on the shoulder of the concern. Buying wholesale and selling retail is really a perplexing home based earning mode.
Besides wholesale earning, there are a lot of other lucrative yet fair ways; one can follow to make a lot of money from home.

Take a look at these options consumers have.

Are you good with computers and considering a home business where you can utilize your computer knowledge? You may be interested in starting a computer tech business from home offering support to the millions of Americans who own computers but often times become very frustrated with them.

If you are planning this type of business with your spouse and you have children, carefully consider this venture before stepping into it. You will need to be able to manage your time and have an excellent ability to communicate to each other. You do not want your partnership to turn into a power struggle or both, your marriage and business can become at risk of falling apart. Starting a home business takes investment both financially and emotionally so weigh your options carefully before jumping into the arena of home-based businesses.

Advertising is a very sophisticated mode of making money online, while sitting at home. The salient thing one has to do to get success in this stream is to have website traffic capable to be driven to one’s website by any good search engine. Once the website traffic falls within the first 1,000,000 Alexa ratings or Google PR4 ratings, one can be a seller of advertisement on his website. Success will gradually come with the experience.

Resale Rights is again a wonderful concept and a very successful online money making policy. All you have to do is to make a wide range of resale rights products maintaining a high quality. Then you can kick start a very profitable business.

Google Adsense is a moneymaking online tool and perhaps the strongest one, where one does not need to sell things. The most one has to do is to post a quality range of content on his website and get good amounts of money smartly extended by Google.

There are many more such online lucrative business schemes that allow smart inflow of money into one’s bank account. But the major thing that has to be taken care of is the evaluation of the moneymaking opportunities. Evaluating a home based moneymaking opportunity, which is very easy, is something that can make a successful earner. To establish a good business opportunity the main thing is to focus on intuition and have a moneymaking mindset. The last and the final step are to make the right plans and formulate appropriate policies to make money from home.

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Apr 062021

Remember the time your lover couldn’t keep his hands off you? And now, it seems, his hands are strictly for holding the remote, and he has eyes only for the TV.

What went wrong? Besides the fact that lifestyles today are more stressful than ever (a definite romance buster), most relationships go through predictable phases – from intense passion to a warm friendly glow to possible eventual indifference.

All couples, however, do not end up with indifference towards each other. Some even retain intense romance and passion for as long as they live. These relationships are not instances of chance or luck – the continued intimacy is a result of working on the relationship and not giving up on each other when the things look bleak.

If you are looking for more than just “holding on” to each other out of habit and wish to rekindle the flame of the early days of your romancing, here are some tips that will help you reach that goal:

Chores and additional responsibility: The greatest difference between the dating days and the living together days is the drastic change in responsibility levels. Money matters, household chores, and decision-making are the major areas of conflict.

For instance, you have never discussed who does what around the house, and when you see your partner sprawled on the couch while you are hard at work, it angers you. The best way to sidestep this hurdle is to work on communication. In this example, it would help to discuss division of chores and responsibilities before you start living together. Also, discuss money matters beforehand – who will spend on what, how much will be saved etc. If one partner puts in efforts to save money, and the other partner spends lavishly, the relationship is heading towards troubled waters. When we stop communicating, resentment builds up.

Resentment: Unresolved issues lead to bitterness and resentment. And when we resent our partner, we tend to start shutting him/her out of our lives. This is the beginning of indifference. Snip indifference in the bud by recognizing its signs and talking about the unresolved issue. Seek a closure.

Fitness & Health: High profile and highly demanding careers mean that we have little emotional energy to “give” at the end of the day. When both partners feel this way, they may end up snapping at each other for non-issues. And if you have been neglecting your health by eating junk food and not exercising, you feel constantly exhausted and irritable. So when both partners maintain a healthy (and fit) lifestyle, it helps their relationship.

Babies: Some say that the greatest test of the health a relationship is how it survives the entry of the new family member – the baby. Newborns can add to the stress of an already stressed relationship. If you don’t want your relationship to fall apart on account of the baby, make sure you are working on it before the baby is born – again, the key is open and honest communication.

Familiarity: At some point in the relationship we get comfortable enough with each other to burp in front of each other. This familiarity sometimes extends to not opening doors for our partner, and not carrying bags for her – little courtesies are forgotten. Even if we are comfortable with each other, behaving in a gentlemanly manner (or ladylike manner) when the occasion demands, keeps the romance alive.

Bickering: Most bickering is a reflection of a bigger problem – it is never really about the socks on the floor or the toothpaste tube cover- it is about how these gestures show that you don’t care enough about your partner to put in the effort. Bickering only increases your frustration because while the issue does not get resolved, you get labeled a “nag”. Talking in a constructive and positive manner about what bothers you is the best way to sidestep bickering.

Always remember to talk in a place that is free of distractions such as the TV or the baby. And while we’re going on about honest communication, remember the golden rule of speaking to your partner – it never hurts to be diplomatic. We’re saying, “be honest”, but that does not equal “be harsh”. Talk in a considerate, gentle and positive manner; and your partner will reward you by being responsive. And that is the beginning of rekindling the romance.

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Apr 052021

If you use the internet and have an email address, there is no doubt that you have received a fraudulent email asking you to verify your account information. Many criminals will pose as your bank or credit card company, and will ask for your information in order “verify” your account. In reality, once this information is provided, you are likely to become the victim of a fraud called phishing. This is one of the most notorious forms of internet fraud, and has seen a growth in recent years with the increase in email usage.

Because it costs nothing to send out an email, it is possible to send out hundreds of thousands of emails within a short time. Criminals know that despite the fact that many people will ignore these emails, a small percentage of recipients will reply. Once this information has been received, criminals will use to it defraud customers, running up high bills or making expensive purchases. Some will even use this information for identity theft. To stop this fraud, a number of anti phishing services are available online.

These services offer software which will track fraudulent email and websites. Many people use this anti phishing software, and by joining them you will be able to fight back against phishing. Many anti phishing services will have a database in which they keep a list of fraudulent websites. They will help you avoid fraudulent emails sent by criminals who wish to take yout data to defraud you. If you have never received a fraudulent email, or have never been to a fake website, you are fortunate.

However, as use of the internet continues to increase, more people will become the victims of fraud unless they take steps to permit it. Despite the fact that there have been many media reports about phishing, and people have been warned never to give sensitive information via email, many still do. This is why it is important to use ant phishing software which will stop you from becoming a victim. Many large companies such as AOL plan to fight the problem by charging customers to send out emails.

This isn’t the answer, and people shouldn’t have to pay in order to be protected. Gralic Wrap is a online service which offers anti phishing software free of charge, and can be found at gralicwrap.com. They offer a phishing protection tool along with a large database of fraudulent sites which will keep you protected and informed. You have the right to use the internet without fear of being defrauded, and you shouldn’t have to resort to paying for emails in order to avoid becoming the victim of fraud.

Phishing is a problem which is only expected to get worse. Criminals are discovering new tricks daily on how to defraud their victims. Though you don’t have to understand how these tricks work, it is important to take the fundamental steps necessary to protect you and your family. Fraud is costly, and millions of dollars each year are lost due to internet fraud.

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Apr 042021

Free image hosting is a service which allows people to upload pictures to an internet website for free. The image host service will take the picture and place it on their server, and codes will be provided which will allow others to see the image. Since a large number of people don’t have webspace, image hosting services have become quite popular. As blogs, forums, and other forms of interactive media become more widespread, many people are looking for free image hosting. There are a large number of image hosting services online, and many of them are free of charge.

The way image hosting works is relatively simple. The service allows you to browse your computer to select any image you want. Once you select the images you want to upload, you will need to click on a button to place the image on the server. Some image hosting companies will allow yout to upload multiple images simultaneously. Other will allow you to upload ZIP files. Once the image has been placed on the server, you will be shown ways to show it to others. There are three basic ways this is done. These three methods are using a BBcode, a clickable thumbnail, or an HTML code.

There will typically be restrictions placed on how large the image can be, and the bandwidth used by each user may be limited as well. Because of bandwidth costs, services which are free usually place limits on the sizes of the images. Paid services typically allow you to upload images which are much larger in comparison. In addition to uploading your images, many hosting services also allow you to create galleries for your images, while others may offer slideshows. Some will allow you to add notes with the images, and users may also be able to adjust the image size.

The vast majority of image hosting services are free, and may support their service via advertising. Others may allow you to upload smaller images for free, but may charge in order to upload larger pictures. One good service which offers free image hosting is Free Pic Hosting at freepichosting.info. They will allow you to upload files such as TIFF, JPEG, JPG, and GIF. Many free image hosting services offer features which rival services which are paid. Uploading your images for others to see can be fun, and allows you to spread you ideas. Image hosting is very similar to photo sharing, and allows images to be showcased in an organized manner.

Image hosting is an online service which is expected to grow. Photos have always been a great way to express your ideas or emotions, and offer many things that words cannot express. Many webmasters will need image hosting services in order to place photos or pictures on their websites. Because of the cost of bandwidth, many people are looking for free services which will allow them to upload their pictures. Image hosting services are also a great way to advertise your products or services.

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Apr 032021

Reseller web hosting can be low cost way to earn high profits online. Reseller hosting programs will allow users to lease their servers, bandwidth, and connections while branding the goods as their own. Most large hosting companies today resell their products from larger firms because it reduces the cost of equipment and other fees. Resellers act outside of the control of hosting companies, and are not considered to be employees.

Many resellers are similar to affiliates, and are paid based on how many customers they sign up every month. The difference between affiliate programs and cheap reseller hosting services is that resellers continue to be paid each month for every client they sign up, whereas affiliate programs are generally paid a one time commission. The first thing you will want to do if you plan on becoming a reseller is to decide what products or services you want to sell.

If you are interested in web hosting, most aspects of this service can be resold. Products for web hosting include servers, connections, and e-commerce stores. Most hosting companies like to allow resellers to handle as much as possible so they can concentrate on running the business. Many of these hosting firms will also provide consultation to resellers. Cheap reseller hosting is a profitable business model for those who understand it. Once you’ve decided what products you want to sell, the next thing you want to do is choose the right reseller hosting company.

There are thousands of reseller programs online, and it is best to go with companies which are established. Free Resellers is a forum located at www.freeresellers.com, and has useful information about reseller hosting services. You want to choose a company which has a good track record. Even if the company promises to pay you high commisions, it is better to go with established companies. These firms have experience dealing with products and clients.

Once you’ve setup your reseller program, you will want to attract customers. If you are starting your first reseller hosting business, it may be a good idea to start with clients who are working on a smaller budget. Many of these clients will not require high end services, and your products can be tailored towards them. When you are just starting out, you don’t want to overextend yourself. If you plan on running a larger company, targeting upscale clients would be a good idea.

Cheap reseller hosting services are a good model for those who understand them. They allow you to run a hosting company without the costs which are involved with owning your own server and maintaining an e-commerce account. At the same time, you will be dependent on the hosting company to pay your commission, and it is important to make sure you choose a company with a good track record. If you are interested in running a full hosting company, it is important to realize that more costs will be involved. You will have to deal with running your own server, connections, and other issues.

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Apr 022021

There is a difference between small businesses that are just making it, and companies that are truly taking off. This difference commonly lies in the strategy being used to maximize the success potential of the business. Such strategies are made up of important techniques – primarily the four following – that allow a small business to make sure that it is functioning at its very best.

To be sure that your business is maximizing its potential, employ the following practices as a part of your own business strategy:

• Make sure that your business offers knowledge or services along with its products. No matter what industry or niche your company happens to fill, you will need to make sure that you have information and services to offer your customers that are different from your competitors. Success, especially when marketing on the internet, is all about having something to offer, whether it’s knowledge, services, or something else. This will also help you to be seen as an expert. The more you are perceived as having expertise, the greater the trust you will have from your clients, and the stronger those relationships will be.

• Don’t just say that you care about your customers. Care about your customers! This is one of the most far-reaching methods that you can use for growing your small business. Though your prospective and current customers are important to your business because of their money, you need to show them that they are important to you for more than just that. They need to simply be important to you; period. This means being honest with your customers, and telling them the truth about the ways in which you are able to fill their needs. Put your focus on helping the individual, not simply the majority of customers. Your efforts need to move from making a sale to helping the person. Remember, it is much easier to create a repeat client than it is to create a new client!

• Make going above and beyond a policy. If you want to make your small business stand out from the rest, then you need the superior quality of your products and services to shine through. Make your aim to over-deliver, every time. Remember that customers love feeling as though they’ve received a good deal. This can mean discounted prices, valuable bonuses, or surprise free gifts with purchase.

• Maintain regular contact with your customers. Using e-mail, direct mailers, catalogs, promotional flyers, “preferred customer” coupons, and other communication tools, it is easy to provide your customers with regular contact, informing them of great deals you’re offering, while reminding them that you’re around. Make these communications worth while by offering free tips, discounts, and other useful ideas.

The main idea is that if you want to achieve your greatest success in your small business, offer expertise, care for your customers, deliver beyond your customers’ expectations, and keep in touch. These are the difference between maintaining your business, and growing your business.

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Apr 012021

Art and crafts is something that allows you to improve your skills and at the same time you can also make the best use of something that would otherwise be thrown out somewhere else. Here some tips are being given so that you can easily make a valentine hanging made from recycled CD’s.

You need to have 3 CD’s, 4 red heart paper doily of 6″ each, 1 sheet of red construction paper 9″ * 12″, Moroccan red opaque acrylic paint, ¼” red satin ribbon, wood curtain ring, white craft glue and newspapers.

1. First you need to spread out some newspaper on your work surface. Lay the three CDs on the newspaper and squeeze some of the red acrylic paint into the yogurt container. Paint a thick coat of paint onto the first side of the three CD’s. Let them dry completely.

2. When the paint takes its time to dry you can make the cupid portion of this craft. Then draw or trace a cupid shape onto a piece of construction paper. Then cut it out without any of the lines showing and set it aside.

3. Now turn the three CD’s over and paint the other side with a thick coat of paint and let it dry completely.

4. When the paint on the second side is dry, it is the time to add the doilies and the cupid to the CD’s. The doilies are large enough to cover the entire surface of a CD such that you can spread the glue on the entire surface of the two CD’s and then press a heart shaped doily down onto the CD. Smooth out the doily so that there are no bumps and if you do this way there should not be any such bumps or lines. When you get a doily ready on one side of the two CD’s repeat the process of gluing the other side of the CD. Spread a thin layer of glue between the portion of the doilies that extend past the edges of the CD and press the doilies together. Repeat for the doilies on the second CD and rest the CD on top of a bottle to dry so that it doesn’t sticks to a surface.

5. Now arrange the cupid shape on one side of the remaining painted CD and when you are satisfied with the arrangement lift up the cupid shape, spread glue on the back of the cupid where it will come in contact with the CD and press it back into place, smoothing out nay wrinkles.

6. Measure and cut a 33″ piece of the ribbon and lay it down on your work surface. Tie one end of the ribbon in a knot around the bottom of the curtain ring. Trim that end of the ribbon but it should not be too close to the knot or it will come undone. You are however free to add a small drop of glue behind the knot to keep it secured.

7. Arrange the three CDs on top of it with an equal amount of space between each. The first CD with a heart doily on it should be arranged below the wood ring, the second CD below that and then the final CD. When you are satisfied with the arrangement, lift the CD’s up one at a time, squeeze a line of glue down the ribbon where it will touch the CD and press it back to the place. Make sure that you have at least 4″ of ribbon hanging down below the last CD. Let the glue dry completely before hanging.

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Mar 312021

One profitable way to make money on the internet without having your own product is to market resale rights products.

A resale rights product is a product that you have the right to resell and keep 100% of the profits. There are various ways that you can make money from resale rights including:

– Setting up a website with a sales page for the product then promoting that page and keeping the profits.

– Offering the resale rights product as a bonus for customers who buy your product or signup for your business opportunity.

– Bundling the product up with numerous other products and selling a package of resale rights products.

– Selling the product or bundle of products on EBay.

– Offering the product as an incentive for people to sign up to your ezine or newsletter.

Before you go away and do this you need to be sure that you understand the different types of resale rights products and what you can and can’t do with each type.

Most resale rights products fall into one of the following categories:

(1) Giveaway Rights – this means that you can give the product away for free. For example, you may want to offer a product as an incentive or a thank you to your website visitors or newsletter subscribers. You are not allowed to charge anything for these types of products.

(2) Resell Rights – this means that you can sell the product and keep 100% of the profits for yourself. There is no need to make any royalty payments for the product. Sometimes the product may come with restrictions, for example you may have to charge a minimum price for it or you may not be allowed to give the product away for free. This sort of restriction is put in place to prevent de-valuation of the product.

(3) Master Resell Rights – this means that you can give the product away, resell it, bundle it up with other products, include them in your own membership site and pass the resell rights to others so that they can sell the product themselves.

(4) Private Label Rights (PLR) – this is the most flexible type of rights and means that you actually get access to the source files for the product. This may include the word documents, the software source files, the image source files and so on. This allows you to modify the product in anyway you see fit. For example you could add new content to the product, change the images on the sales page, change the name of the product, add your own name as the creator of the product and lots more.

This is just a general guide to the different types of resale rights. Remember that the original creator of the product may have placed additional restrictions on the product. It is your responsibility to ensure that you read the license that comes with the product to ensure that you understand these restrictions before you go ahead and market the product.

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Mar 302021

No matter how small or how big your business is, many other people are in the same or similar business as you with few exceptions.

And it is a sure bet that some of those businesses will fail and others will succeed.

So what will make your business one of those that succeed? It is all in the way you present and run your business.

What makes your business different from the rest and why should people do business with you rather than your competition?

Make a list of the reasons you think makes your business stand out from the competition and what it is that makes your business unique. Then look through the yellow pages and local directories and look at the advertisements for businesses which are similar to yours.

Again make a list of what selling points they are focusing on in the advertisements and compare those points with your own list. By reading and comparing those points, you will probably pick up on a few they have left out. You will also probably find that most will offer the same or similar selling points so that few of them stand out from the rest.

How do you find out what would make anyone choose your business in preference to someone else’s? It is a good idea to ask a few of your friends, family and your clients what they think to find out why people choose to buy from certain businesses. You need to talk to people who you know will give you a valid reason why they choose particular businesses. And, while you are doing this, it is also a good idea to ask them what they think about your business.

Outline what you do and the service they can expect from you. Tell them what you think makes you better than the rest including personal, reliable service, quick or even free delivery, local operator or low prices.

Ask them what they want and then develop your unique selling point from what they tell you. Your USP is what will make you stand out from your competitors. The one thing that makes you stand out from your competitors is you.

You should have a business plan which outlines exactly where your business is heading and the strategies you have in place to get you there. That plan should include a marketing strategy with ongoing promotions campaigns which will maintain a steady flow of business even in the so-called ‘slow’ periods.

Those plans will ensure the success of your business and keep you earning when your competitors are complaining about having no work.

Your USP together with your itemised business plan will make you and your business stand out from your competition.

And if you give your customers that little bit extra by over delivering on your promises, you may just keep them as customers for the life of your business. Your customers will expect what you promise them but if you over deliver by sending them a thank-you card, a thoughtful gift, a discount voucher, a telephone call to ask how your service was and if there was anything else they needed, they will keep coming back to you.

This over delivery on what you promise is a great way to stand out from your competitors. And, as long as you maintain it, you are almost guaranteed the word of mouth advertising from those satisfied customers will bring you in more new customers and keep you ahead of your competition.

Martin Print always tries to over deliver on every order with customer service and product quality. This ensures a steady flow of repeat and word of mouth business. Not to mention the joy of dealing with happy customers.

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