The Elements and Principles of Graphic Design

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Aug 232022
 

Graphic design is actually the art and process of combining text and graphics to communicate an effective language in the design of logos, brochures, newsletters, posters and in fact, any type of visual communication. This is achieved by using the elements and principles of graphic design.

Always keep the design and layout of the graphic design as simple and clean as possible, as the more cluttered it is, the more difficult it is for the customer to find the important stuff!
When using colors in your graphic design, it is better to use colors from your set of corporate colors. This is because you should present consistency in all your advertisement media,
so that people will know how consistent you actually are! Never use all the colors of the rainbow in one design as this only confuses the customer. Perhaps 2 or 3 colors form your
corporate color should be enough for your design!

There are tons of free fonts found in the Internet to incorporate in your graphic design. However, it is not always that you can use all of them. Use a single font for the content of your design, and if required, you could use a different, like a bolder and louder font, for the headings and titles of your graphic design. Using too many fonts only makes the graphic design look messy, and proves to confuse the audience. It is always beneficial to use images in the design of your brochures, company profiles, menus, etc. This way, you can entice your customers by illustrating your points through the images.

In graphic designing, it is important to use contrast colors for the background and the font. If the font is a dark color, then a lighter colored background is preferred. Usually a black and white combination is preferred! While creating your graphic design, it is vital to stand back every once in a while to squint at your creation. Then notice the line of text and images in the graphic design. They should actually direct your customer’s attention from the top of the page to the bottom, all in a
seamless movement. If the line seems to be out of place, rearrange the matter to get a straight line.

When planning your graphic design, the traditional form of ‘Z’ movement is better where your eye starts at the top left to go to the top right, then making a diagonal to the bottom left to finally end up in the bottom right. This is great for advertisements using lots of graphics or images. Always keep white or empty space in the layout to give some rest to the eyes, and some clarity to the existing information.

These can all be considered to be the elements of graphic designing. Follow them ,to produce a graphic design worth remembering!


Article written by Thomson Joseph.

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10 ways to make money online

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Aug 222022
 

Making money on the Internet is no longer something reserved for a very small and elusive crowd. You can make money online today, with minimal financial investments, through 100% legitimate ways. Here is a look at the most successful 10 methods of making money online, as they appear categorized on web2earn.com:

1. Online advertising – On the Internet, a smartly organized small business may get excellent results, often competing side by side with larger corporations. Internet advertising is on an ascending trend, which shows plenty of potential for the near and distant future. As traditional media outlets struggle to keep costs down and become more attractive for potential advertisers, the virtual space offers any business the opportunity to achieve amazing results with a budget that is only a fraction of what an advertiser would pay to get the same ROI through traditional media. Using programs such as Google Adsense, placing affiliate banners on your site and making the most out of pixel advertising are all amazing ways to make some money.

2. Affiliate programs – You can choose affiliate hubs where different advertisers offer their banners and affiliate offers and you can manage them using a centralized system, or you can get a single affiliate website that will display their banners on your site. The potential profits that come from affiliate programs are strictly connected to how high your visitor counts are and how targeted those visitors are. This takes us a bit away from affiliate systems and highlights the importance of SEO in any online business. The web masters who invest money and energy into ethical SEO techniques often notice a very steady increase in traffic, which, in turn, enables them to make more profit from their online business.


3. Freelance jobs – Working as a freelancer on the Internet is one of the most popular ways of making money from home. You can try your luck at graphic design, copywriting, programming and several other dozens of ramifications and project types.

4. Electronic commerce – selling items on eBay is one of the hottest ways of making a lot of cash online. Not everyone is successful at it, of course, but those that are continue to increase their profits constantly. Auctions on eBay have a lot of potential – combine them with dropshipping and you can get a business that’s easy to run and very profitable at the same time.


5. Paid surfing and survey filling – There are a number of companies that pay you to surf the web. They display a small add on your desktop when you are connected to the Internet and give you a percentage of the advertising revenue they receive. The amount per hour is not very big, but there are ways to multiply it by referring other people. This is really the focus of all this programs. Tell everybody you know that they too, can get paid to surf, and get paid yourself for referring them. Paid surveys are also great, since they are easy to fill in and anyone can do that from the comfort of their own home.

6. Networking – while this is not actually a direct way of generating profit, you can use social networking and MLMs to generate leads and drive traffic to your online business.


7. Selling websites and domain names is becoming an extremely popular area, which still has a lot of room for development. If you bought a nice, short and relevant domain name a while ago, you can make a small fortune selling it today. If you don’t believe me, check out these figures, for the top five most expensive domain sales in the last few years:
Business.com – $7.5 million
AsSeenOnTv.com – $5.1 million
Altavista.com – $3.3 million
Wine.com – $2.9 million
Autos.com – $2.2 million

8. Work at home jobs – Depending on how much time you are willing to put into a work at home opportunity, you could either do it in your spare time, or make it your main income source. Work at home jobs are suitable for everyone: from students, to retired people. You do not sign any documents or commit in writing to anything, thus you are not obliged to work if you do not feel like it. In a modern society, with parents spending more time at home raising their children and college students looking for a comfortable part time job, a work at home opportunity is the perfect answer.

9. Outsourcing – this is not a moneymaking opportunity, but a money saving one. Outsourcing is the best way to create a competitive business in countries like the United States, Canada and most of Europe.

10. Free stuff online – you will not get rich while taking advantage of all the free stuff you can get online, but it is fun and rewarding. If you are a webmaster and you wish to create a very popular website, do your best to offer lots of things for free – downloads, software, ebooks, wallpapers and so on.

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The Best Things In A Home Based Business Are Free

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Aug 212022
 

One of the biggest advantages for doing business on the internet is the low or no cost that is involved in starting and managing the business. Take the place where you do business which is the site, your online store. Most sites can be setup for free by a hosting company. You can either design it yourself or have someone design it for you, again for free.

Products for your business can be obtained for free from various affiliate programs. You do not have to pay for storage of the product because this is done for you by the affiliate. Once the prospect lands on the affiliate’s page they will sell, pack, and ship the merchandise for you. Again, for free. And you are paid a commission on the sale just for leading the prospect to the affiliate’s landing page through your promotions.

Now some promotions can also be free. For instance, you can write articles with links to your site, about the products, and have them published on hundreds of directories on the internet for free. The articles act as advertisement and through the links take the prospect to your site where you, in turn, through links or banners direct the prospect to the affiliate’s landing page where the sale is made. You can also get the prospect to your page through links with other web pages or through your position in search engines. All again for free!

Another way that you can get free advertisement is by belonging to a forum where you can participate in discussions and develop relationships. Your name and site will be listed each time you make a contribution and if enough interest is developed in what you offered; BINGO, you have another person following the link to your site.

You can also develop and place a free press release on the internet every time you add a new product or launch a new site. Blogs, Newsletters, and eBooks can also act as free advertisements. And because the internet is free, their distribution is free.

Let us not overlook the fact that in order to profit from all of the free stuff that is offered you need to do your homework. You will need to examine which hosting company offers the site designs that fit your style. Study which products you are going to be comfortable with representing and promoting. Determine how much knowledge and skills you will need to possess about the products so that you can develop interesting content to draw interest and develop a desire for the product.

You will need to develop a reputation for yourself as being an expert in the field before you will gain a following. This will take some time to establish. You need to be patient, persistent, and committed. Remember, “Rome was not built in a day” but it has lasted many a lifetime. And so can your home business. It is a great opportunity when you consider all of what can be done for free.

Copyright © Donald N. Lombardi
http://www.HomeBasedBusinessWizard.com

Donald N. Lombardi, Is A Business Consultant, As Well As,
Expert Author on Home Based Business.

Get More Information On How To Build Your Own
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Low Cost Ways to Make Money Online

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Aug 202022
 

Many people have realized that they can turn their computer into a money making machine. There are many ways you can make money with your computer. This article will show you several low cost ways to make money on the net.

Sell Products or Services Online
You can set up an online store to sell a wide variety of products. However, it will cost you few thousands dollars to start an e-store. One way to start an online business with minimum capital is deal with drop ship wholesalers. So how drop shipping works?

– A drop ship distributor is a wholesale company that will ship one product directly to your customer.
– You don’t need to pay for an item unless it is sold.
– You don’t store any inventory.
– You don’t package and ship merchandise.
– Your customer pays the retail price for the product to you and you pay the cost of the product to the drop ship distributor. The difference is your profit.

Drop shipping system makes it affordable for anyone to start an online business due to the benefits it offers. EBay is the best place for you to start selling your products with drop shipping system. One strategy you can try is sell the similar items to the one that have attracted several bids in eBay. For instance, say you have opened an account with a cell phone drop ship dealer and ready to sell cell phone on eBay. You found that a Nokia 8810 cell phone have attracted 7 bids, so what you can try to do is list the similar item immediately with lowest price possible. Of course, there is no guarantee that you will make any money with this strategy. There are many more auction selling ideas you can find from the Internet which can help you make a steady income on eBay.

Be a Freelancer
There are many freelance job sites consist of a long list of freelance job contracts. These freelance sites usually offer the following jobs:

1) IT jobs (web-design, Jawa, PHP, script-installation, programming, graphic design and so on)
2) Writing & Editing Jobs
3) Administrative support (Data entry) & accounting services.

You may join several freelance sites for free and start bidding for the projects and contracts that are right for you. You can also make extra money writing articles and essays. There are places and websites where you can sell your articles and essays for a price anywhere between $5 to 25 per article. Furthermore, there are forums and blogs offer to pay anyone who post message and article to their websites.

Be an Affiliate
Affiliate makes money online by selling other people’s stuff. An affiliate earns commission whenever someone sent by him/her to his/her merchant’s website makes a purchase. Clickbank is one of the best places you can find an affiliate program to join because it is the largest e-book store and contains a ton of merchants looking for people to sell their e-books. The main task of affiliates is promote and advertise their merchants’ websites (affiliate links). One method to promote affiliate program is advertise on Google. To advertise on Google you’ll first need to open a Google AdWords account. You can start advertise on Google immediately after paying $5 account activation fee. Your cost of advertising is calculated in pay-per-click (PPC) basis. This means that Google will only charge you whenever someone clicks your text ad.

Paid Survey
Taking online paid survey at home is an easy way to make money online as you don’t need any special skills and knowledge to complete paid survey job. In order to increase the money you can earn, you need to join as many market research and survey companies as possible. However you can’t expect how much money you will make monthly because you have no idea when a paid survey invitation will send to your mail box. Thus it is not an ideal way to make a wage but a great way to make some extra income for paying your monthly bills.

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Are you or your elderly parents moving to an Apartment from a house? Here’s Help

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Aug 192022
 

So you’re moving to an apartment, what do you do with all your favorite things you can’t live without? Are your parents elderly and you’re downsizing them? Sure you can’t take everything, but you probably can manage your/their most valued pieces.
Admit it. We all have items that are precious to us and must be in the interior of our homes to make it home! Lets say Grandmas “chamber pot”..ok….maybe not that. But something. First decide what you’re able to afford as far as rent or mortgage. Then do an inventory of all things you wish to keep with you. If your a pack rat…well…nows the time to go Cold Turkey and toss out some stuff…yard sale the good stuff…and save the best stuff for your new domain.
Now, try to shop around and see how much space you can get for your buck. The bigger… the more you get to take with you. If you can afford the den or the extra room…take it! Perhaps you can sacrifice indoor space for a small yard to garden or tinker in.
Ok, I know you will be taking the major elements with you (like the couch and coffee table, kitchen table and bedroom furnishings). Keep this in mind when looking at your new space. Take measurements with you. Don’t assume it will fit. Measure the item length and width, height as well if needed. If your older and need assitance ask one of your children or grandchildren to help you.
As you put the major elements into your new space, this is your chance to be a interior decorator yourself. Put the biggest pieces in first and on the biggest walls. Then bring in the small must have items ( coffee and end tables, lamps and so on) Now just because you are used to things a certain way…break out of the box…or cycle, and change it up some. Move things around this way and that way. Which looks better?
When accessorizing the room, group things together that match or would normally be seen together. Say you collect old radios and they are here and there. Bring them together in one room…now arrange them to complement each other on a bookcase or shelf. Same with anything that you find collectable…dolls…trains…or if your brave enough glass things!
Now for the walls. Perhaps you can turn some loved things into wall decor. Put small things together in a shadowbox. Before hanging anything arrange it on the floor or bed and see if it works together. Play around with it and be sure you want it where you put it. Measure from the ceiling to the desired height of the hanging area. This works great for pictures that need to be even horizontally. Space evenly to keep it uniform.
Hope this article was informative and helpful. I have lots of free articles on my site as well. They cover all areas of home improvement tips as well as interior decorating. Gardening and landscaping too! If your bored pull up my site and get busy making some changes in your home or yard.

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What Can A Chicklet Do To Your SEO?

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Aug 182022
 

Before thinking about ridiculous stuff to do with a chicklet, I’m not talking about a mere chewing gum but an RSS (Really Simple Syndication) chicklet. What is an RSS Chicklet? It’s nothing but a button with a link to add your site’s .xml file to an online or offline newsreader. Since nowadays most search engines and the Big Daddy – Google ™ is feeding on .xml it’s better to promote and submit your sites in .xml for easy and fast inclusion.

In this free version of this article, we’re gonna tackle 10 free ways to do it, I’m reserving top 20 ways to do it for only qualified individuals and it’s a paid version, please email me at william@nabaza.com with Subject:”SEO Chicklet Ebook” to get payment information. Don’t be sad here’s another freebie for you: http://www.nabaza.com/ftp/chicklet.exe

1. Google.com/Ig and Google.com/reader
Google.com/ig is the Google Homepage and Google.com/reader is Google’s online reader. Every SEO practitioners know that when your site is listed on Google you’re a successful one on your craft. Also to get listed on other RSS directory is a must as well as Google also judges your site based on number of links generated from other sites. The Google Homepage doesn’t need an account but the second one needs one so you need to be logged in on Google(tm) when doing so.

Sample link:
http://fusion.google.com/add?feedurl=http://www.freshdocuments.com/isulong-seoph.xml

Replace: http://www.freshdocuments.com/isulong-seoph.xml with your actual feed.

RSS Chicklet Button: http://buttons.googlesyndication.com/fusion/add.gif

2. My.Yahoo.com
You guessed it right it’s the startpage of Yahoo(tm). Same as google as well your site needs to be on it.
Sample link: http://add.my.yahoo.com/rss?url=http://www.freshdocuments.com/isulong-seoph.xml

Replace: http://www.freshdocuments.com/isulong-seoph.xml with your actual feed.

RSS Chicklet Button: http://us.i1.yimg.com/us.yimg.com/i/us/my/addtomyyahoo4.gif

3. My.Aol.com
This is newsfeed page of American Online ™ your site needs to be there as well but doesn’t require an account though it will help if you have one.

Sample link: http://feeds.my.aol.com/add.jsp?url=http://www.freshdocuments.com/isulong-seoph.xml

Replace: http://www.freshdocuments.com/isulong-seoph.xml with your actual feed.

RSS Chicklet Button: http://myfeeds.aolcdn.com/vis/myaol_cta1.gif

4. Newsgator
It’s a web-based RSS Aggregator (Reader/Parser) news submitted/included here are displayed to paying members.

Sample link:
http://www.newsgator.com/ngs/subscriber/subext.aspx?url=http://www.freshdocuments.com/isulong-seoph.xml

Replace: http://www.freshdocuments.com/isulong-seoph.xml with your actual feed.

RSS Chicklet Button: http://www.newsgator.com/images/ngsub1.gif

5. Rojo
BusinessWeek called it “best of the web”, and your news ends up in frontpage as well.

Sample link:
http://www.rojo.com/add-subscription?resource=http://www.freshdocuments.com/isulong-seoph.xml

Replace: http://www.freshdocuments.com/isulong-seoph.xml with your actual feed.

RSS Chicklet Button: http://www.rojo.com/skins/static/images/add-to-rojo.gif

6. Newsburst
C|Net’s very own newsfeed central.

Sample link:
http://www.newsburst.com/Source/?add=http://www.freshdocuments.com/isulong-seoph.xml

Replace: http://www.freshdocuments.com/isulong-seoph.xml with your actual feed.

RSS Chicklet Button: http://i.i.com.com/cnwk.1d/i/newsbursts/btn/newsburst3.gif

7. Pluck
Leaders in next-generation social media solutions for online publishers.

Sample link:
http://client.pluck.com/pluckit/prompt.aspx?GCID=C12286x053&a=http://www.freshdocuments.com/isulong-seoph.xml

Replace: http://www.freshdocuments.com/isulong-seoph.xml with your actual feed.

RSS Chicklet Button: http://www.pluck.com/images/pluck/pluspluck.png

8. Feedlounge
Paid web-based feed reader can do most for your advertising efforts via .xml(rss publishing) remember your newsfeeds are exposed to buying customers.

Sample link:
http://my.feedlounge.com/external/subscribe?url=http://www.freshdocuments.com/isulong-seoph.xml

Replace: http://www.freshdocuments.com/isulong-seoph.xml with your actual feed.

RSS Chicklet Button: http://static.feedlounge.com/buttons/subscribe_0.gif

9. Bloglines
More on the newsfeeds you love done via filtering the newsfeeds.

Sample link:
http://www.bloglines.com/sub/http://www.freshdocuments.com/isulong-seoph.xml

Replace: http://www.freshdocuments.com/isulong-seoph.xml with your actual feed.

RSS Chicklet Button: http://www.bloglines.com/images/sub_modern1.gif

10. Bitty
It’s a small newsfeed browser that goes on any web page.

Sample link:
http://www.bitty.com/manual/?contenttype=rssfeed&contentvalue=http://www.freshdocuments.com/isulong-seoph.xml

Replace: http://www.freshdocuments.com/isulong-seoph.xml with your actual feed.

RSS Chicklet Button: http://www.bitty.com/img/bittychicklet_91x17.gif

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How to Build an Adsense Empire!

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Aug 172022
 


Want to build an Adsense Empire that will bring you thousands of


dollars a month? Who wouldnt? Its fast and easy and fun to do. Here are

some very interesting tips for you to build that dream:


1. Find a niche. Whats a niche? A niche is something that everybody is

looking for (hopefully with very little competition!). The competition

isn’t very much to worry about now though, because soon you will have

all the tools it takes to build that ultimiate niche website.


Let’s say you use overtures keyword finder tool and do a search on

gardening. You will get 211,318. That means that over TWO HUNDRED AND

ELEVEN THOUSAND people typed in the word gardening for that month.


Thats a lot of people who want gardening stuff. What kind of gardening

stuff do they want? Do a search on gardening tips, gardening tools,

gardening equiptment, gardening supplies. You will soon get the idea

that tons of people want gardening stuff. Find your niche. Pick

something that gets tons of searches…How about gardening containers?


I found that over 10,000 people searched for gardening containers. Wow!


Thats a lot of people!


Cool you found your niche!


2. Find a cheap domain name website. When you go to choose your domain

name, make sure it has the words gardening containers in it. This is a

search engine optimization tip.


3. Find a cheap hosting website. You need a place to put your new niche

website, the less you have to pay, the better off you will be. Hosting

can run anywhere from $4.99 per month to over $50.00 per month.


4. Set up your website. Make it look real nice and make sure the links

to all of your pages work right. If you dont know how to make a

website, you should hire somebody to do this for you. This is not

recommended though, because this could have you spending lots of money.


A lot of hosting sites have website builders that you can use. These

are pretty easy to use, but they may not give your website that

professional quality that people are so used to seeing now-a-days. My

recommendation is that you learn html, some javascript, and some css

too. I know this will take awhile, but its better that you build your

website yourself, then have to pay somebody to do it, then have them

come in periodically to update it.


5. Set up a Google Adsense account. This is free and easy. It only

takes a few minutes. Read their guidelines! Place your adsense ads all

through your website.


6. Get the google keyword tool, its free. Do a keyword search on

gardening containers. Put all the keywords you find in the keyword meta

tag-this is located in between the HEAD tags on your website. This is

another search engine optimization tip.


7. The TITLE tag is also in between the HEAD tag on your website. You

should include the words gardening containers in your title. This is

another website optimization tip.


8. For a little extra income, you might want to consider getting into a

few affiliate programs. Find websites that have something to do with

gardening containers and see if they have an affiliate program you can

join, most websites do. Once you are approved for their affiliate

program, (most of these are free, I would stay away from the ones that

want to charge you money-thats rediculous!), you should take pictures

from their websites of the products they are selling. Take the pictures

that have something to do with gardening containers, of course. Put

them all through your website with href links of your affiliate link

back to their website. Dont send the links to their home page though,

make sure the links go right to the picture that holds the link.


People are going to be more apt to click on a picture of a product they

want to buy, than a banner.


Make sure you state clearly that by clicking on the picture they will

be taken directly to the website you got the picture from. Dont have

the browser open in a new window, this annoys people. Dont worry if

they leave your website for a few minutes, they’ll be back. Research

shows that most people use the back button on their browser.


9. Submit your website to as many search engines as you can. Dont send

your request more than once. If you do this, it might get you banned

from that search engine.


10. Put relative content on every page of your website…


11. Build another Adsense Empire! The more you build, the more revenue

you will recieve. Things will be slow at first, it takes up to 6 to 8

weeks for a search engine to crawl your site. It takes 2 days to a

couple of weeks for article directories to approve your articles.


Hey wait! What happened to number 10? Its kinda skimpy, hey? Well there

are a couple of options you can do here. You can either do tons of

research on gardening containers, if you dont already know everything

there is to know about this subject, or you could buy private label

rights articles. Private Label Rights Articles are cool, because they

are all written for you, all you have to do is put a link to your new

Adsense Empire Website in the resource box. You may need to do some

search engine optimizing with these articles, (put your gardeing

container in the headlines, etc…), but they are the easiest route to

go.

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If Diets and Weight Loss Programs Leave You Cold – Start Your Own!

 free  Comments Off on If Diets and Weight Loss Programs Leave You Cold – Start Your Own!
Aug 162022
 

Copyright © Donovan Baldwin

http://nodiet4me.com


Anything that I write on the subject of weight loss has GOT to include facts. Not supposition. Not opinion. Not argument. Not pie-in-the sky. None of that. I said “facts”, and I am talking about proven facts on the subject of diets and weight loss.


Fact #1: Diets are not a permanent weight loss solution.


Fact #2: Even a “good” diet is usually mis-handled. (Okay, one opinion.)


Fact #3: You won’t get there without exercise.


Fact #4: In place of a “diet” you need to substitute good nutrition.


Fact #5: Almost everything else is a helper or a hindrance.


Fact #6: You need your own weight loss program, not somebody else’s.


A DIET IS NOT A PERMANENT WEIGHT LOSS SOLUTION


It is well documented that dieting, that is removing certain things from you normal list of foods you eat or eating only certain foods, does not work as a permanent weight loss solution. The explanation of this could be the subject of a book itself, but to make it short, you get bored, it’s hard to stay on the diet, dieting produces changes in your body that encourage weight gain, you lose energy, it just isn’t fun and so on. Pick any diet you want. Are you prepared to spend the rest of your life eating that way? Probably not. The only real solution to a lifetime problem is a change in lifestyle and behavior.


DIETS ARE COMMONLY MISUNDERSTOOD AND MISHANDLED


Here’s a classic example: The Atkins diet! Ask almost anybody you know what the Atkins diet is, and they will say it’s a diet that lets you eat lots of things like steak, bacon…you know, the fun stuff, without worrying about those nasty old veggies and carbohydrates. That’s why it’s called “low carbohydrate”, right? Shows how far most people read. A few pages into the Atkins diet plan, you learn that eating like that is only supposed to be done for about the first two weeks, to shift your body into the proper mode for the next three phases. In each of those phases, Dr. Atkins actually instructed people to begin adding certain foods, including carbohydrates, back in because it is not healthy to remain on a straight diet of chicken-fried steak or whatever for the rest of your life.


Just to drive the point home, I have a friend who went on the Atkins diet over two years ago. After a couple of years, he was still eating from the list of foods that were recommended for the first two weeks! He lost weight at first, he’s gaining it back now, and then some, and has no idea why the Atkins diet doesn’t work any more.


It’s interesting to note that the Atkins diet, and almost any other weight loss program, diet drink, diet pill, fitness coach, you name it, includes exercise as being important to their product being effective.


YOU HAVE GOT TO EXERCISE FOR WEIGHT LOSS


In fact, many people could lose most of the weight they need to lose just by getting into the right exercise program and staying with it! That’s half the problem. Our bodies are designed by Mother Nature to DO THINGS! Clicking the remote doesn’t count. Again, this topic is broader than the scope of this article, but the facts are that if you want to improve your overall health, defeat or at least delay dozens of mental and physical conditions, get more enjoyment out of life, live longer, live better, AND lose weight, you need to exercise.


The basic rule of weight loss and weight gain is that if you eat more calories than you burn you gain weight. If you burn more calories than you burn, you lose weight. That simple.


For most people it really seems simple. If they eat less, they will lose weight!


IN PLACE OF A DIET YOU NEED TO SUBSTITUTE GOOD NUTRITION


As pointed out above, simply cutting foods out of your diet is not the answer. However, the solution is simple – just eat sensibly. Nobody ever said you can’t eat chocolate cake, just that you shouldn’t eat two or three pieces a day, and the piece you DO eat should be a normal size. We all have at least a vague idea of what foods we SHOULD be eating, and we have a good idea of what we shouldn’t be eating, or at least eating a lot of. This is an active process. Most people drive up to the window and say, “Give me your 99 cent greaseburger and a cup of water with sugar.” When asked if they want to “supersize” it, they agree. Even the good restaurants serve a lot more food than it is healthy to eat, but most people go ahead and eat it anyway because they have no idea of how much they should be eating, because it tastes so good, or because they were taught to clean their plates.


DON’T WORRY ABOUT THE FRILLS


You see a lot of diet and weight loss products that claim that they have found THE SOLUTION to your weight loss problem. Hardly anybody gets overfat (Arnold Schwarzenegger is “overweight”) because of one single thing. Mostly, it will occur over a period of time because of a combination of factors. While nutrition and exercise are two of the absolute MOST important factors, simply changing one without the other doesn’t work as well as putting both into action. Little things like an electric exercise belt, a pill made out of grapefruit, or a secret drink from Tahiti might help your weight loss program, but if you aren’t already doing the two most important things, don’t expect to see much in the way of results. That’s why so many of these diet and weight loss products have a remark on the label that says something like “…when used in conjunction with a proper diet and regular exercise.”


There is good scientific evidence that things like cortisol and caffeine can influence weight gain and weight loss, for example, but if you were to try to control your weight over a lifetime by controlling these factors, you probably would not notice any real results. If, however, you were to begin eating sensibly and getting more exercise, taking cortisol blockers or cutting caffeine out of your diet MIGHT contribute a few extra pounds of weight loss, but it is weight you will probably lose eventually if you stay on your weight loss program.


YOUR WEIGHT LOSS PROGRAM, THAT’S THE GOAL


You are not your brother, your sister, or your mother no matter how closely you are tied to them genetically. What works for one of them might not be what you need. While there is scientific fact to back up the exercise equations outlined above each person is going to react in their own unique way. You need to exercise, but maybe not as much as your friend. You need to eat less chocolate ice cream, but maybe you can’t eat as much as your friend does. You need to make any weight loss program work for you by designing it around you. Do the exercises you like to do, just make sure you are doing enough. What’s enough? Well, you will have to experiment and see. Eat the foods you like, just eat them in sensible quantities and eat primarily foods that have a lot of real nutrition in them. What foods? Again, you will have to find your way, probably by trial and error, although there are many excellent books to give you guidance.


Speaking of goals, your goal is to be healthy and happy. Wanting to weigh a given weight because somebody else weighs that amount is senseless. You shouldn’t even be trying to weigh what you weighed in high school, because, physically speaking, that was a different person. He or she was someone with a different metabolism, lifestyle, and tastes. Concentrate on getting your exercise and eating properly and let your body figure out how much it needs to weigh.


Trying to tailor a weight loss program on someone else’s results is just asking for trouble as far as weight loss is concerned. They may be able to run faster than you. They may have a higher metabolic rate than you. They may have a different bone structure. They may have fewer obstacles than you. Let’s face it, somebody like Brad Pitt and Angelina Jolie can have the best equipment, the finest personal trainer, and can make the opportunity to sculpt a beautiful body. Plus they have the incentive of knowing that their multimillion dollar salaries depend on their maintaining the basic equipment their genetic makeup endowed them with. You and I have an old set of barbells, a cracked sidewalk, sneakers that are falling apart, live paycheck to paycheck, and the kids are going to be home in two hours. You and I are not going to look like Brad, Angelina, or Arnold. Just do the best you can with what you’ve got, and you will not regret the outcome, trust me.

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